---
title: "Competitor Price Monitoring in Ukrainian Retail"
description: "Competitor price and promotion monitoring across Ukrainian retail chains and online stores: prices, promos and price history in one cabinet."
url: https://price-monitoring.de-deshevshe.com.ua/en/
---

# Every price and promotion in Ukrainian retail in one cabinet

Price, promotion and price-history monitoring across Ukrainian retail chains and online stores for brands, manufacturers, retailers and e-commerce.

Book a demo

**De Deshevshe**Price monitoring

_Overview__Price matrix__Promotions__Price dynamics__Analytics__Account_

_D_

**Demo**Brand client

20 chains3 brands250 SKUsAll categories12 weeks

**Overview**Data as of 10.10.2026 · 12 weeks

today (live)from 01.09.2026

Active SKUsitems →**250**_Brand A – 150, Brand B – 60, Brand C – 40_

Chains monitored**20**_of 20 connected_

Share of SKUs on promo**38.4%**_**96** items on promotion_

Average discount**−27.4%**_off the chain price_

**Promo share by brand**of all SKUs on promotion

**Brand A** 52 SKU**54%****Brand B** 26 SKU**27%****Brand C** 18 SKU**19%**

**Average price trend**all SKUs in the selected chains, 12 weeks

**86.40 ₴** ▲ 2.1%

Illustrative data

**Promo activity by chain** share of time the item was discounted

_Varus_**68%**_Silpo_**41%**_Auchan_**29%**_Fora_**17%**_Metro_**10%**

**Price matrix** chain × SKU, price on the snapshot date

| SKU | ATB | Fora | Silpo |
| --- | --- | --- | --- |
| Wafers 31 gBrand A | 25.70 | 24.90 | 17.99 |
| Biscuits 185 gBrand B | 25.60 | 24.90 | 17.59 |
| Chocolate 90 gBrand A | 93.80 | 90.90 | 64.99 |
| Chocolates 176 gBrand B | 379.40 | 367.00 | 391.10 |

**My brand vs competitors** share of time on promo, 12 weeks

ATBForaSilpoNovus _Brand A_11.7%5.0%2.2%21.7%_Brand B_6.4%2.5%18.6%3.8%

We track prices and promotions in these chains

←

![ATB](https://price-monitoring.de-deshevshe.com.ua/_astro/atb.CC_h9oyA_ZCvWmg.webp)![Fora](https://price-monitoring.de-deshevshe.com.ua/_astro/fora.DEVnOJ-K_Z1y7PN9.webp)![Metro](https://price-monitoring.de-deshevshe.com.ua/_astro/metro.tKguCsRf_Z1EtFpR.webp)![Silpo](https://price-monitoring.de-deshevshe.com.ua/_astro/silpo.BJeVXT3B_10Lmuq.webp)![Auchan](https://price-monitoring.de-deshevshe.com.ua/_astro/ashan.Cqp3EQP0_Z2iN1Ap.webp)![Fozzy](https://price-monitoring.de-deshevshe.com.ua/_astro/fozzi.DgNXv7PU_ZK1m7q.webp)![Novus](https://price-monitoring.de-deshevshe.com.ua/_astro/novus-zakaz-ua.B3N0Wp9m_1KjgcT.webp)![EKO Market](https://price-monitoring.de-deshevshe.com.ua/_astro/eko-market-zakaz-ua.QOyGJfqL_Z2g5w7F.webp)![MegaMarket](https://price-monitoring.de-deshevshe.com.ua/_astro/megamarket.Dd_3vuNR_Zme6EG.webp)![Varus](https://price-monitoring.de-deshevshe.com.ua/_astro/varus.CLoE0eHF_1lwqiS.webp)![UltraMarket](https://price-monitoring.de-deshevshe.com.ua/_astro/ultramarket-zakaz-ua.BIwzcqfo_ZXNahC.webp)![Kosmos](https://price-monitoring.de-deshevshe.com.ua/_astro/kosmos-zakaz-ua.CouAWwmU_ZvD2TV.webp)![Rukavychka](https://price-monitoring.de-deshevshe.com.ua/_astro/rukavychka.B_8b2ZJM_Z1XT6xk.webp)![Blyzenko](https://price-monitoring.de-deshevshe.com.ua/_astro/blyzenko.Dmwwgsd2_debyu.webp)![Obzhora](https://price-monitoring.de-deshevshe.com.ua/_astro/objora.8fXHny30_Z1LpkN4.webp)![Tavria V](https://price-monitoring.de-deshevshe.com.ua/_astro/tavriya-v.5CWl0P9N_Z1mEO0t.webp)![Kharkiv](https://price-monitoring.de-deshevshe.com.ua/_astro/kharkiv.B_pac1CQ_1V33vI.webp)![Winetime](https://price-monitoring.de-deshevshe.com.ua/_astro/winetime.BHw3kc2V_Z1MfWpu.webp)![Grosh](https://price-monitoring.de-deshevshe.com.ua/_astro/grosh.2QaIGKwY_ZiVKck.webp)![Rost](https://price-monitoring.de-deshevshe.com.ua/_astro/rost.BzyhbTtI_ZSySvk.webp)![Tochka](https://price-monitoring.de-deshevshe.com.ua/_astro/tochka.D2znoDX1_hajFG.webp)

→

**1,000,000+**prices updated daily

**200,000+**products in the database

**20+**retail chains

**since 2025**price history

## Why monitor prices

Price monitoring is the regular, automated collection of prices and promotions from retail chains and online stores, with the history kept. Instead of manual store checks that cover a few shops and go stale fast, your team gets one comparable dataset.

It is not a one-off price check: every day we update more than a million prices, match the same product across chains into one item, check data quality and keep the history. [How it works →](https://price-monitoring.de-deshevshe.com.ua/en/integrations/)

-   ### See the whole market
    
    Every product’s price in every chain in one place, not a sample of a few stores.
    
-   ### React to promotions fast
    
    Competitor promotions are visible while they run, with the discount depth and end date.
    
-   ### RRP compliance
    
    Deviations from the recommended retail price by chain and SKU in a daily report, no manual checks.
    
-   ### Alerts and scheduled reports
    
    A new competitor promo or an RRP breach goes straight to your inbox; regular reports arrive on their own.
    
-   ### Facts for negotiations
    
    Your brand’s position and price gaps become arguments before the buyer meeting starts.
    
-   ### Less manual work
    
    Collection, product matching and exports run automatically.
    

## What you can do

The main jobs the cabinet does for your team

[

**Chain****Price****vs avg.****Week**_ATB_174.90**−2.9%**+1.2%_Silpo_159.90**−11.2%**−4.8%_Novus_205.50**+14.1%**0.0%

### Price tracking

Each product’s current price in every chain, its deviation from the average and the change over a period.

Learn more →](https://price-monitoring.de-deshevshe.com.ua/en/features/#kontrol)[

**ATB****Silpo****Novus**_Brand A__174.90__189.90__179.50__Brand B__92.40__–__88.90__Brand C__61.20__58.70__–_

### Competitor analysis

Which chains list your competitors and at what prices. A brand × chain matrix.

Learn more →](https://price-monitoring.de-deshevshe.com.ua/en/features/#konkurenty)[

**Chain · brand****Reg.****Promo****Disc.**_Silpo · Brand A_189.90138.60**−27%**_Fora · Brand C_112.4087.70**−22%**_ATB · Brand B_92.4081.30**−12%**

### Promotion monitoring

Promo vs regular price, discount depth, duration and a calendar of competitor promotions.

Learn more →](https://price-monitoring.de-deshevshe.com.ua/en/features/#akcii)

## Why De Deshevshe

Price historyPromotion monitoringMethodologyChains and online storesIntegration

### Price history is an asset that compounds

-   Prices and promotions in 20+ chains recorded daily since 2025 – over 1,000,000 prices a day
-   Trends over weeks and months, not just today’s snapshot
-   Compare a competitor’s current promo with its previous ones
-   This history cannot be collected retroactively

### Promotions get their own view

-   Promo price next to the regular price
-   Discount depth and duration of every promotion
-   How often a brand goes on promo in each chain
-   Competitor promo calendar for any period

### Transparent methodology

-   Sources: the chains’ publicly available data
-   The same product across chains is matched into one verified item
-   We check data completeness and correctness
-   We explain the limits: an online price can differ from a particular store’s shelf

### Retail chains and online stores

-   Regular monitoring of retail chains
-   Online stores and marketplaces from your list
-   One-off or ongoing, with timing agreed to the volume
-   On request: store-level prices and regional presence (not available for every chain)

### Easy to connect

-   A browser-based B2B cabinet with a separate login for each team member
-   Scheduled Excel/CSV reports and email alerts
-   An API for your internal systems
-   Connections to ERP and BI systems

## How it works

01

### You send a list

The brands, SKUs, categories and chains you care about

02

### We match the data

We find your products in our database – prices and history by chain are already collected

03

### You get the results

In the cabinet, as an Excel/CSV file or via the API

04

### You make the call

Pricing, the promo plan, negotiations with chains

## Data sources

Retail chains on a regular basis, online stores on request

Ongoing

### Retail chains

We collect data from public sources: by default the chain-wide price, and on request store-level prices (not available for every chain).

-   Regular and promo price
-   Promotion depth and duration
-   On request: brand presence by region and city

On request

### Online stores and marketplaces

We monitor competitor websites from your list, one-off or on a schedule.

-   Price, promotion and, if needed, availability
-   You send the list of sites and products
-   Launch timing and format agreed separately

[How we collect data →](https://price-monitoring.de-deshevshe.com.ua/en/integrations/#dzherela)

## Who it is for

![Long supermarket aisles stocked with products from many brands](https://price-monitoring.de-deshevshe.com.ua/_astro/supermarket-shelves.DiD0kr7I_J1Egq.webp)

### Brands and manufacturers

Your brand’s position across chains, price vs competitors, promotion effectiveness.

[Solutions for brands →](https://price-monitoring.de-deshevshe.com.ua/en/for-brands/)

![A shopper paying for an online order by card](https://price-monitoring.de-deshevshe.com.ua/_astro/online-payment.DKiIlU62_ZuX5A6.webp)

### Retail and e-commerce

Benchmark against competitors in retail chains and online stores.

[Solutions for retail →](https://price-monitoring.de-deshevshe.com.ua/en/for-retail/)

![An analyst working with price charts on a laptop](https://price-monitoring.de-deshevshe.com.ua/_astro/analytics-laptop.DqaSREmH_Z1UPSxV.webp)

### Category managers and pricing teams

Price corridors, deviation from the average, trends.

![A trade marketing team planning promotions around a table](https://price-monitoring.de-deshevshe.com.ua/_astro/team-meeting.B149tvev_1x4lo9.webp)

### Trade marketing

A calendar of competitor promotions: when, where and how deep.

### Distributors

Prices and promotions for the brands in your portfolio by chain and region, RRP compliance and distribution gaps.

### Agencies and consultants

Data for client reports, category audits and promo campaigns – without collecting prices yourself.

### Analysts and investors

Price trends and promotional pressure by category and chain for market research and company valuation.

## Integrations

Data in the formats your team already works with

Web

### B2B cabinet

Filters, charts and exports in the browser

JSON

### API

Prices, promotions and history for your systems

XLSX · CSV

### Excel / CSV

Scheduled files in an agreed structure

ERP · BI

### Business systems

Power BI, Tableau and others

[Data and integrations →](https://price-monitoring.de-deshevshe.com.ua/en/integrations/)[Sample report →](https://price-monitoring.de-deshevshe.com.ua/en/sample-report/)

## Frequently asked questions

The short version on data, onboarding and pricing. More answers on the FAQ page.

[All questions →](https://price-monitoring.de-deshevshe.com.ua/en/faq/)

Where does your data come from?

From retail chains’ websites: over 1,000,000 prices a day across 20+ chains. Online stores and marketplaces are added on request.

[Full answer →](https://price-monitoring.de-deshevshe.com.ua/en/faq/#dzherela-danykh)

Is it legal to collect prices from retailers’ websites?

Yes. We take only the prices and promotions chains publish for all shoppers – no personal data, no closed sections.

[Full answer →](https://price-monitoring.de-deshevshe.com.ua/en/faq/#zakonnist)

Do your prices match the shelf prices?

Mostly, yes. Local promotions or price-tag timing can cause differences, so every record has a date, time and source.

[Full answer →](https://price-monitoring.de-deshevshe.com.ua/en/faq/#tsiny-na-polytsi)

How quickly does monitoring start? Is there any setup?

For the chains we cover, right after the demo – with price history back to 2025. Only online stores from your list need separate setup.

[Full answer →](https://price-monitoring.de-deshevshe.com.ua/en/faq/#start)

How do the demo and onboarding work?

A request, an online demo on your category, trial access on your own products, then a contract and permanent access.

[Full answer →](https://price-monitoring.de-deshevshe.com.ua/en/faq/#demo-i-pidkliuchennia)

How much does it cost?

Plans start at UAH 5,000 per month (Start, up to 50,000 requests). One request is 1 SKU × 1 store × 1 collection. We will help you size the volume during the demo.

[All plans →](https://price-monitoring.de-deshevshe.com.ua/en/pricing/#taryfy)

What formats can we get the data in?

In the browser-based cabinet, as scheduled Excel/CSV files or via the API – with connections to ERP and BI.

[Full answer →](https://price-monitoring.de-deshevshe.com.ua/en/faq/#formaty)

## Book a demo

Leave your details – we will schedule a demo, show data for your category and help you choose a plan.

-   Request
-   Cabinet demo on your category
-   Agree on volume and sources
-   Access to the cabinet

    

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